Search Engine Optimisation

Search engine optimisation (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via “natural” (”organic” or free) search results. The higher web site “ranks” in the search results, the more searchers will visit that site. SEO is usually a one time job and once properly set, SEO doesn’t require any extra investment.

Search Engine Optimisation process

seo.pngIdentify what keywords and phrases your prospects are most likely to use when searching for your products on Google

Use identified keywords more often on your pages, both in text, HTML tags and links to help search engines understand what your pages are really about and rank your pages higher for those keywords.

Improve internal linking to let search engines know what pages on your web site are most important to your business and direct more traffic to them.

The Results

More traffic to your web site

Better targeted traffic - visitors who are more likely to actually buy your products and services

Clients who used Search Engine Optimisation service

Designer Pitstop
Designer Pitstop http://www.designerpitstop.co.uk

Started in 2002., Designer Pitstop was one of the first UK’s designer clothing e-Commerce stores. It’s name was Z2Clothing.com, and after 4 successful years, it was time for re-branding and redesign in 2006. Escape Ltd. transferred Z2Clothing.com to a new domain: DesignerPitstop.co.uk and implemented new design into their working e-Commerce solution.

Childrens Theatre in Osijek
Childrens Theatre in Osijek http://www.djecje-kazaliste.hr

With more than half a centiry of it’s activity, Childrens’ Theatre acquired great reputation on local, national and international scene. This design was different from all the corporate and business designs we usually do. Their website needed to communicate Theater’s earnestness, yet still appeal to it’s main public - children.

Newurban Hats
Newurban Hats http://www.newurban.co.uk

Newurban had an existing shop before we contacted him and started the cooperation. Our first job was to build a store for US market (www.newurbanhats.com). This store had a completely new design and an improved solution. The client liked the new approach and soon enough we redesigned the main International Newurban Hats site.

Graduate Program in Entrepreneurship
Graduate Program in Entrepreneurship http://www.pspefos.hr

This website successfully serves four different audience types: alumni, current students, potential students and partners (potential investors). To achieve that, content is structured around these audiences. Croatian version is more focused on students, while English version is more focused on Partners.

Urban Adventure Gear
Urban Adventure Gear http://www.urbanadventuregear.com

Urban Adventure Gear is a one stop shop for all your urban gear needs. Combining the best from several genres; outdoors, bike skate, board, fashion, gadget and street, we aim to bring you the kit you need for your day to day adventures in and out of the city.

Lanico
Lanico http://www.lanico.hr

Main goal of the new website was the presentation of the primary School service – Foreign Language Classes. Most interesting feature on the site is an online quiz where the visitors can check their knowledge of English or German language.

Sex Shop Fortuna
Sex Shop Fortuna http://www.sex-shop.hr

After 20 successful years in local retail business, these entrepreneurs sensed if was time to give e-Commerce a shot. Sex shop Fortuna was immediate success because it appeared on the first page of Google for the most competitive phrase in the industry in Croatia: “sex shop”.

Ricardo d.o.o.
Ricardo d.o.o. http://www.ricardo.hr

Ricardo d.o.o. is our long term client. We designed and developed their first web site two years ago. As the client business growth, they needed new web site.